8 GEO Metrics Every Digital Marketer Should Track in 2026
The world of search is changing faster than ever. Earlier, digital marketers were only focused on: Google rankings Website traffic Backlinks Keywords CTR Organic visibility But now? People are searching directly on: ChatGPT Google AI Overviews Gemini Perplexity Claude Copilot AI-powered assistants And this changes everything. Because in AI search, [...]